About
A little about me:
Hi! Nicole here. I'm 29 and live in the beautiful Western Australia. I'm currently studying Marine Biology & Sustainable Development at Murdoch University (almost done!).

I love all the nature things - camping, the beach, wearing no shoes, growing vegetables when they allow me. Books, traveling, yoga, and eating potatoes in various forms are also hobbies of mine.
I don't know much about business, but I created The Be Kind Tribe with a genuine intention of spreading a message of kindness and more mindful living while raising awareness about conservation issues. I was very much inspired by Peter Singers book, The Most Good You Can Do.
About this project:
Donating all profits to charity was my main goal. I try to be as sustainable as possible, using organically sourced or recycled materials, and reducing waste where I can. I'm always looking for more ways to minimize my ecological footprint. Be Kind Tribe apparel is simple, but it means something - and I hope it means something to you, too!
Check out the Donations page for info about money raised. I hope to find more local organizations to support in the future who are out there doing great things.
I'm so grateful for all of the support TBKT receives. Please know that it wouldn't be possible without you all.
Nicole x
Let customers speak for us
from 32 reviewsI purchased my shirt from Perth vegan markets about 4 years ago. Biggest pleasure meeting Nicole and hearing her journey to creating the Be Kind Tribe. Love everything they (she!) is doing. My reef shirt is still going strong and I get compliments every time I wear it!!

Bought one about 5 years ago and still going strong. Amazing quality!

Love this tee! Great quality, breathable and so comfortable. 5 stars

I love the scent of this deodorant and find it easy to use. I will definitely buy again :)

Such a lovely colour (I got the blue one). I've already had so many comments, and I've recommended your brand!

The material of this T-shirt is such good quality and it's so comfortable to wear.
And of course I love supporting such a good cause.

Just got my hands on one of these beanies and I’m obsessed! 🧢🔥
It’s super soft, ridiculously comfy, and officially my new camping go-to. Perfect for those chilly mornings by the fire or just lazy days at home pretending I’m in the wild 😅
Support local, get yourself one, you won’t regret it!

Haven't stopped wearing this beanie since I received it - it's super soft & warm. Love the fisherman beanie fit as well.

I’m seriously impressed, this deodorant smells so good and actually lasts all day, which is seems rare after trying so many different brands. It feels amazing knowing I’m not putting harsh chemicals on my skin, especially something I use daily. The texture is smooth, not sticky, and it keeps me fresh without needing to reapply. Definitely a new staple in my routine!

really impressed with how warm and comfortable this beanie is, always keep it in my car for when im camping. it’s awesome knowing it’s made from recycled materials too

I purchased one of your totes years ago at a market and it's lasted this whole time. Definitely going to grab some of the new colours as gifts!! :)

Have had these shirts and the beanie for so long now and they don’t degrade or anything. Super good quality. The material is comfy to wear and the size stays the same after washing / drying. The non for profit cause is amazing and I know it is 100% genuine. Couldn’t be happier with my products!

Shirts are amazing quality and have lasted years and still look as good as the day I got them and supporting an amazing cause!!!

Everything’s such good quality especially the T-shirts bought one for myself, my mum and my cousin they both love them too! And such a good cause that the business supports as well, makes it all even better that it supports helping the environment 💕

Love these T’s! Great quality. Amazing product 10/10
